Cookie policy
1. What cookies and browser storage are
A cookie is a small text file, and browser storage (localStorage and sessionStorage) is a small set of values, that a website saves on your device. We use both to keep you signed in, remember a choice you made, and, only if you agree, to measure how the site is used. Some storage is cleared when you close the tab; some stays until you clear it or it expires.
2. The categories we use
- Strictly necessary. The site cannot work without these: sign-in, your cookie choice, the AI assistant, a payment in progress, and the fair-use limit on free masters. They do not need your consent and cannot be switched off.
- Analytics. Google Analytics, which measures traffic. It is loaded and its cookies are set only after you click Allow all. Attribution cookies described in the table are a separate, first-party case, see section 4.
- Preferences. A choice you make, such as light or dark theme.
We do not use advertising or cross-site tracking cookies, and we do not share cookie data with advertising networks.
3. Cookies and storage we set
The table lists every item the site sets in this browser. Durations are maximums; some items are removed earlier.
| Name | Type | Category | Provider | Purpose | Duration |
|---|---|---|---|---|---|
mm_token | localStorage | Strictly necessary | Echoteka | Keeps you signed in in this browser. | Until you sign out |
echoteka-consent | localStorage | Strictly necessary | Echoteka | Remembers your cookie choice, so the banner is not shown again. | 6 months, then we ask again |
mm_gid | cookie | Strictly necessary | Echoteka | Anonymous browser ID (HTTP-only) that enforces the fair-use limit on free masters. | 400 days |
mm_contour | cookie | Strictly necessary | Echoteka | Keeps your account region, so sign-in opens your account. | 1 year |
et_chat_v1 | sessionStorage | Strictly necessary | Echoteka | Keeps the AI assistant conversation in this tab. | Until the tab is closed |
et_chat_consent_v1 | localStorage | Strictly necessary | Echoteka | Records that you accepted the AI assistant notice. | Until you clear browser data |
mm_purchase_pending | localStorage | Strictly necessary | Echoteka | Marks a payment in progress so the balance can be checked on return. | Until the payment completes or fails |
echoteka-theme | localStorage | Preferences | Echoteka | Remembers the light or dark theme you chose. | Until you clear browser data |
ech_ref | cookie and localStorage | Analytics | Echoteka | First-party campaign tag from a ?ref= link, used for sign-up bonuses and campaign reports. Set without asking; see the note on the cookie policy page. | 30 days |
mm_signup_trigger | cookie | Analytics | Echoteka | Which free-use limit you reached before signing up, for reports. Set without asking; see the note on the cookie policy page. | 7 days |
_ga | cookie | Analytics | Google Analytics (Google Ireland Limited) | Distinguishes visitors to measure traffic. | 2 years |
_ga_721S1RDHGH | cookie | Analytics | Google Analytics (Google Ireland Limited) | Keeps the session state of the Analytics property. | 2 years |
Our payment provider, Paddle, sets its own cookies on its checkout page; see Paddle's cookie policy. Sign-in with a third-party provider may set that provider's cookies on its own pages.
4. A note on attribution cookies
Three first-party items, ech_ref, mm_signup_trigger and the campaign data kept with sign-up, are set without asking. They record where a visitor came from (a campaign link, or the free-use limit that led to sign-up) so that campaign bonuses are credited and reports are correct. They are not sent to advertising platforms. If you do not want them, clear them in your browser settings; you can also contact us and we will delete the related records.
5. Google Analytics
Google Analytics 4 (measurement ID G-721S1RDHGH) is loaded only after you click Allow all. Before that, no request goes to Google. Advertising features are off: ad storage is set to denied and Google signals are not enabled. Google's own processing is described in its privacy policy; see our privacy policy for the data involved.
6. How to change or withdraw your choice
Click Cookie settings in the footer of any page, or use the button below, to reopen the choice panel. You can switch Analytics on or off there at any time. Switching Analytics off removes the Google Analytics cookies from this browser on the next page load. Your choice is remembered for 6 months, after which we ask again.
You can also block or delete cookies in your browser. Strictly necessary items may then stop the sign-in or the AI assistant from working.
7. Contact
Questions about this policy: support@echoteka.ai. Operator: ECHOTEKA Ltd., EIK 208941872, registered office: 2A Zhatva Str., Bistritsa village, 1444 Sofia, Bulgaria. Our general privacy terms are in the Privacy Policy.
8. Changes
When we add or remove a cookie, we update the table on this page and ask again for consent where a new category is involved.